Spa CRM software for guests who expect to be remembered
Luxury is personal. BeautyMatters’ spa CRM software keeps each guest’s preferences, health notes, treatment history and package balance close at hand — then quietly invites them back with thoughtful, well-timed messages.
What is spa CRM software?
Spa CRM software is a guest relationship management system for spas. It records each guest’s contact details, treatment history, preferences (pressure, oils, therapist), health and contraindication notes, memberships and package balances, and uses that information to personalise every visit and drive repeat bookings through automated, consent-based follow-ups.
BeautyMatters’ spa CRM is part of a complete spa management system, so guest profiles stay up to date with every booking and checkout.
A quiet memory for every preference
Treatment preferences
Pressure, focus areas, oils and scents, therapist gender, room and temperature preferences — shown at booking and check-in.
Health & contraindications
Intake form answers, pregnancy, allergies and medical notes stored securely with restricted access.
Treatment journey
Every ritual, therapist, product and note in a clear timeline, across every outlet.
Memberships & packages
Monthly memberships, session packages and stored value, with balances and renewal dates.
Celebrations
Birthdays, anniversaries and milestones, ready for a thoughtful gesture.
Communication history
Every reminder, message and campaign a guest has received, in one place.
Bring guests back before they drift away
The difference between a once-a-year guest and a monthly regular is often a single, well-timed invitation.
BeautyMatters tracks each guest’s natural rhythm and sends gentle prompts by WhatsApp, SMS or email — always within the consent they’ve given you.
- Treatment-based return reminders — e.g. monthly massage, 4-weekly facial
- Membership renewal nudges — before a membership lapses
- Package balance reminders — so prepaid sessions are used and enjoyed
- Seasonal campaigns — for festive periods, Mother’s Day and year-end gifting
- Feedback & review requests — after each visit
Understand your guests, not just your bookings
Guest retention
Track how many first-time guests return within 60 or 90 days, by therapist, treatment and outlet.
Membership health
Active, paused and lapsing memberships, with recurring revenue at a glance.
Package liability
See the total value of unused prepaid sessions — essential for cash-flow planning.
Top guests
Identify your most loyal guests and create a VIP programme that genuinely feels exclusive.
Everything your beauty business needs, beautifully connected
Booking, client records, packages, payments, reminders and reporting share one database — so nothing is typed twice and nothing falls through the cracks.
- Salon CRM — Client profiles, history and retention
- Online booking — 24/7 booking from Instagram, Google & web
- POS & payments — PayNow, cards, GST-ready receipts
- Packages & memberships — Prepaid credits, loyalty and vouchers
- WhatsApp reminders — Fewer no-shows, warmer follow-ups
- Staff & commissions — Rosters, targets and payouts
- Multi-outlet — One view across every branch
- PDPA & data protection — Consent, access controls, audit trail
Frequently asked questions
What is the best spa CRM software in Singapore?
The best spa CRM software for a Singapore spa connects guest profiles directly to booking, packages and checkout; stores preferences and health notes securely; sends WhatsApp follow-ups; and supports PDPA consent. BeautyMatters provides this as part of its spa management system.
How is spa CRM different from salon CRM?
Spa CRM places more emphasis on health and contraindication notes, room and therapist preferences, memberships and long treatment courses. BeautyMatters supports both — see our salon CRM page for hair and beauty salons.
Can therapists see guest health notes?
Yes, with role-based permissions. You decide which staff can view sensitive health information, supporting the PDPA principle of only accessing data needed for the purpose.
Does the spa CRM track membership and package balances?
Yes. Membership status, renewal dates, package sessions remaining and stored-value balances update automatically at each checkout.
Can the spa CRM work across multiple spa outlets?
Yes. Guests have one profile across all outlets, so preferences and packages follow them wherever they visit.
See BeautyMatters in your own salon’s light
Book a private, no-obligation walkthrough. We’ll map your services, packages and team into BeautyMatters and show you exactly how your week would run.